Social Media Work
I enjoy using social media to create engaging, visually compelling content. This page features a selection of my work, including short-form videos designed for platforms like Instagram Reels and TikTok. During my internship at OBB Media, I edited videos that amassed over 40,000 views, selecting and shaping the most exciting moments from raw footage. For Pitch Story Lab, the second-highest-grossing student-run creative agency in America, I filmed and edited a video for Duke University's "Rivalry Week" Edition, crafting a dynamic piece from start to finish using Premiere Pro.
"BTS Making the Rivalry Edition" Duke Chronicle
This video offers a behind-the-scenes look at the creation of The Duke Chronicle’s Rivalry Week Edition. I filmed the entire process, edited the footage, and added music to capture the energy and dedication of the editorial team as they assembled the issue. Through dynamic shots and tight editing, the video highlights the excitement around one of Duke’s biggest traditions.
Skills: Filming, Editing (Adobe Premiere Pro), Music Editing, Storytelling
"Hailey being Hailey for 39 seconds straight" OBB Media
For OBB Media, I created this fast-paced, social-first video using footage from Hailey Bieber’s YouTube series Who’s in My Bathroom? The goal was to capture Hailey’s personality through her most fun and spontaneous moments, crafting a dynamic 39-second highlight reel. Optimized for Reels and TikTok, the video is designed for short-form storytelling to maximize audience engagement.
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Skills: Editing (Adobe Premiere Pro), Social Media Optimization, Storytelling
"Kendall & Kylie in the Kitchen" OBB Media
For OBB Media’s social content for Kendall Jenner’s tequila brand, 818, I edited this fun and engaging short-form video for Reels and TikTok. Using clips featuring Kendall and Kylie, I crafted a lighthearted, fast-paced edit that highlights their playful sibling dynamic. The goal was to create an entertaining and shareable video that resonates with social audiences.
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Skills: Editing (Adobe Premiere Pro), Social Media Optimization, Storytelling
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